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Entrepreneurship

Startups Aren’t Just Small Versions of Large Companies

Startups have a different purpose from mature companies, Steve Blank explains, and founders need different toolkits to have a chance at success.

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Entrepreneurship

“Failure Sucks.”

Most startups will fail at some point, but according to Steve Blank failure doesn't have to be permanent.

Marketing

The Unexpected Benefits of Being Unexpected

Bending the rules can pay off when it comes to raising others’ esteem.

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Strategy

There Are Better Ways to Fail

Failure is inevitable, but how you fail can make all the difference for your organization.

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