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For Researchers

The Lab exists to help facilitate the research of Columbia Business School researchers. The Lab offers many services in pursuit of helping researchers conduct their studies, and the Lab's staff are dedicated to assisting in any way they can.

Please do not hesitate to contact the Lab Manager with any questions, thoughts, concerns or accolades you may have. We're here to help you!

Using SONA

SONA is an online research system that the Lab utilizes to facilitate participation in our studies. All studies conducted in the Lab are listed on SONA. The Lab Manager is the administrator on SONA, and can answer any questions you may have regarding SONA's usage. Below is some information regarding SONA.

Requesting an Account

In order to post studies on SONA you will need a researcher account. Only an administrator can create researcher accounts. As such you should email the Lab Manager with your name and UNI and they will create a researcher account for you. With this account you will be able to create studies, post time slots, and manage all your studies.

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Posting Studies and Timeslots

With a researcher account you will be able to post studies and timeslots on SONA. Below is information regarding posting.

  1. IRB Code: No study can be posted on SONA without an IRB approval code and the protocol expiration date.
  2. Study Approval: Once you create a study it will have to be approved by the Lab Manager before is it visible to participants.
  3. Reservations and Timeslots: Timeslots for a study can only be posted after you have received email confirmation from the Lab Manager that your room request has been fulfilled.

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Anonymous Participant IDs

SONA assigns all participants a random, anonymous 5-digit ID code. This ID code is the only way you will be able to identify any participant through SONA. You will not be able to get their names, UNIs or emails through SONA. Make sure to ask participants for their ID codes during your study.

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Participant No-Show Policies

When a researcher has finished running a study they will log onto SONA and mark attendance. Participants can be marked as having participated, as being an "excused" no-show or an "unexcused" no-show. If a participant reaches three unexcused no-shows during the semester their account is automatically deactivated and they are no longer able to sign up for studies. All unexcused no-shows are forgiven at the beginning of each semester and deactivated accounts are reactivated.

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Prescreen Survey

Every participant must take the prescreen survey before they can sign up for studies. This is a 10-15 minute survey containing mostly demographic questions, along with a few psychological scales. Researchers have access to the prescreen responses of all participants who partake in their studies. Researchers can also set it so participants must have given certain answers in order to sign up for their study. The prescreen is also reset every summer, and questions are often added and taken out. If you would like to see any specific questions added, please contact the Lab Manager. Below is a summary of the questions and scales included in the prescreen.

  • Handedness
  • Race
  • Date of Birth
  • Sex
  • Political Orientation
  • US Citizenship/Birth Country
  • Years Lived in the US
  • Primary Language, Reported Fluency
  • Test of English Fluency
  • Columbia Affiliation/Year in School
  • Employment Status
  • College Major
  • Socioeconomic Status, of Parents and Self
  • Heights/Weight
  • Smoking Habit
  • Desire for Control Scale
  • Ten Item Personality Inventory (TIPI)
  • Sense of Power Scale
  • Social Dominance Orientation (SDO)
  • Mindful Attention Awareness Scale-Lapses Only (MAAS-LO)
  • Ambivalent Sexism Inventory
  • How They Heard of the Lab

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Online Research

Online surveys, such as ones administered through Qualtrics or Survey Monkey, can be conducted on SONA. These survey can easily be set up so that participants on SONA are automatically granted credit for participating in your study, and it prevents participants from taking a survey more than once. The most typical form of payment for online studies conducted on the Lab's SONA is raffles. Contact the Lab Manager if you're interested in conducting online research through the Lab's SONA website.

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Sign Up Now > Log Into SONA >


Have a Question?

Just email the Lab Manager.

Behavior Lab Calendar

Check out our Lab Calendar to figure out when the room you want is available.

Did You Know?


studies were ran last year during the 2013-2014 academic year


hours of research was conducted during the 2013-2014 academic year

Research from the Behavior Lab

Does Facebook Lower Your Self-Control?
Research from Professor Keith Wilcox and Andrew Stephen (PhD '10) suggests that online social networks enhance users' self-esteem — and lower self-control.