Potholes. Like rude cab drivers, crowded subway cars, and “no right turn on red,” they seem like just another annoying aspect of getting around New York City. And Manhattan potholes are legendary – as Dave Letterman quipped, “There is a pothole so big on Eighth Avenue that it has its own Starbucks inside.” The City of New York repaired more 241,500 potholes in 2013 – a truly amazing number. And the position of the city regarding potholes is that they are an inevitable side-effect of harsh winter weather and that nothing can be done about them other than repairing them after they occur. But an analysis by Lucius Riccio of the Columbia Business School published in OR/MS Today suggests that this is not true – potholes can be prevented and it is probably economic to do so.