Production processes typically consist of a complex mix of people, technology, and practices. If poorly conceived or mismanaged, these processes can burden a firm with inefficiencies and performance difficulties that can be difficult to overcome. In this case, students learn why it is important to view production as an integrated whole, consisting of inputs, outputs, resources, and activities. Students gain an understanding of the characteristics and performance measures of the stages of a typical manufacturing and service process, and the tradeoffs that must often be made.
Case id: 080212
This case is used in core curriculum