What challenges will a healthcare system face as they plan to roll out a program to standardize processes, thereby cutting costs and improving care?
Will new healthcare legislation help to curtail drug price increases and resolve concerns over pharmaceutical marketing ethics?
How should a relatively small player in the US pharmaceutical market launch a drug in a crowded market dominated by pharmaceutical giants?
How should Pfizer contend with trademark litigation and counterfeits in the world's biggest market?
As this maternal health care company scales up, what marketing plan can it use to best reach its target population of low-income women in India?
A start-up social venture provides emergency medical care in Mumbai, but how can it raise its profile among those who need it most?
A lab technician creates innovative software that streamlines logistics at medical research labs, but how should he and his new business partners price the service and win clients?
HCA: Should an investment firm join forces with another investor group to outbid an LBO offer for the largest US hospital management company?