What kinds of data should a sales manager seek and how should this data be analyzed to best track the progress of his sales force?
Will new healthcare legislation help to curtail drug price increases and resolve concerns over pharmaceutical marketing ethics?
How should GM revise its multiple brand strategy and refine its portfolio?
Is it unethical to engage in pricing practices that push sales of automobiles to customers who may otherwise have difficulty affording them?
Should discount pricing for an airline’s youth shuttle passengers be resurrected in the wake of the 2008–2012 economic downturn?
With new FDI guidelines on the horizon, how much should Walmart invest in India and how aggressively should it expand operations there?
How strong are your networking skills?
Was Siemens’s Executive Relationship Program sustainable in its current form?
How can a television station and advertising agency in Lebanon team up to impact social change in their country?