How did effective marketing choices and positioning help a Republican incumbent win a tight presidential race, and, conversely, what marketing missteps did his Democratic rival make?
As the founder of a business-class-only airline seeks financing to get the service off the ground, what information would be most useful to a potential investor and to board members?
Wireless Telecom: As a new company seeks to join the US mobile virtual network operator market, how should it best price its offerings to appeal to two different demographic groups?