B9920-005: Global Immersion: Exploring the Business Environment in Cuba taught by Stephan Meier
What business opportunities lie beyond the blockade? What kind of boom could a lifted embargo have on the United States? Even with the embargo in place, the United States is Cuba’s 4th of 5th largest trading partner today, mainly of agricultural items. The course will explore these challenging questions and other issues related to the economic environment in Cuba. The course will consist of three classes in New York City that will introduce this complex environment. A week-long visit to Havana will include visits to companies addressing the challenges of managing firms in the region, across a variety of sectors. Please note that due to the special academic license we will travel under, there are strict scheduling and policies that this class must adhere to. This class will meet during the A-term on the following Wednesdays, 4:00-7:15pm; January 30, February 13 and February 27 with one meeting after spring break where students will present their final research projects. Travel will take place to Havana, from Saturday, March 16 through Sunday, March 24, 2013.
Global Immersion Program classes bridge classroom lessons and business practices in another country. These three credit classes meet for half a term in New York prior to a one week visit to the country of focus where students will meet with business executives and government officials while working on team projects. Upon return from the travel portion of the class, students will have at least one wrap up meeting at Columbia Business School. The 2012-2013 Global Immersion Program fee for all classes is $1800 and provides students with double occupancy lodging, ground transportation and some meals. It does not cover roundtrip international airfare. We will arrange for a charter to Havana either from New York or Miami; we expect these flight costs to be approximately $1000-1100. Please do not book any flights, until details are confirmed. Attendance both in New York and in-country and regular participation are a crucial part of the learning experience and as such attendance is mandatory. Students who miss the first class meeting may be removed from the course, and will not have their program fee refunded to them. No program fee refunds will be given after the add/drop period has closed.
Ernesto Reuben was a Columbia Business School faculty member from 2009 to 2016.