Fall 2012 MBA Course

B6701-008: Strategy Formulation

TR - A Term, 04:00PM to 05:30PM

Location: WJW 209

Instructor: Jerry Kim


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This course is about the determinants of firm performance. It develops an explanation for why some firms perform better than others, and presents the analytical tools required to formulate successful strategies. Students will learn to analyze firms' competitive environments and to design a strategy that specifies appropriate long-term goals for a corporation, the businesses in which it will compete, how it will serve customers better than its competitors, and the capabilities that will be required in the service of these objectives. Learning is primarily through discussion of cases and articles with supporting short lectures and written assignments.



Jerry Kim

Assistant ProfessorProfessor Kim studies status competition in market and non-market (i.e., government and regulatory) settings. One stream of research investigates how status influences the strategic outcomes for life sciences firms, from alliance formation to FDA approval speed for new drugs. Another stream focuses on how status considerations bias the decision-making process of individuals and organizations in a wide range of contexts, including executive compensation, baseball...

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