This course provides an overview of the entrepreneurial process. The focus is on identifying and evaluating ideas and learning the steps and competencies required to launch a successful new venture. Students are challenged to consider the appropriateness of an entrepreneurial career for themselves. Specific topics include characteristics of successful entrepreneurs, techniques for finding and screening ideas, entrepreneurial finance, the politics of new ventures, valuation and deal making, writing a business plan, buying a business, family business dynamics, and managing crisis and failure.<br>
Murray Low was a Columbia Business School faculty member from 1990 to 2016.