Professors Eric Johnson and Elke Weber's research on the impact of labels triggering cognitive and emotional processes underlying decision making was mentioned in Crain's Insider.
THE Harmony Institute wants to change your mind ?? at the movies.
In the last few weeks, a little-noticed nonprofit with big ideas about the persuasive power of movies and television shows quietly began an initiative aimed at getting filmmakers and others to use the insights and techniques of behavioral psychology in delivering social and political messages through their work.
Center for Decision Sciences co-founder Professor Eric Johnson was recently featured in a CBS Public Offering article discussing how Google Buzz's rushed launch woes could have been avoided.