Everyone knows there are a a variety of challenges that a person faces when starting a business, but it makes it easier when you link a customer need to an entrepreneur's passion, says Professor Murray Low, Director of the Lang Center. Watch video.

"Your founding idea is the most critical," says Entrepreneur-in-Residence, Professor Clifford Schorer. "Vetting it thoroughly is key."  Watch video.

Related Link:

Lang Center's Resources for the Entrepreneur