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Join us for a Complimentary Webinar

Mine Your Own Business: Making Sense of Social Media

August 13 at 1PM (5PM GMT)
with Professor Oded Netzer
Faculty Director, Mastering Management: The Executive Program in Business Management

 

"Mine Your Own Business: Making Sense of Social Media"

Is there an effective way to "listen" to data generated by people's use of social media? To find out, join us 1PM Eastern on August 13th for a complimentary webinar.

Led by Professor Oded Netzer, this webinar will focus on strategic and tactical questions around social media and highlight cutting-edge research on the topic. Professor Netzer is faculty director of Mastering Management: The Executive Program in Business Management.

When you attend the webinar, you will:

  • Gain a better understanding of the type of data available in social media
  • Explore how managers can leverage social media data to make better business decisions
  • Understand the systematic process of converting unstructured data to meaningful business insights
  • Explore state-of-the-art tools for "listening" to the activity over social media
  • Develop a critical eye to evaluate social media "listening" tools

Fill out the form on the right to register for this complimentary webinar.

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