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Prof. Schmitt comments on the scrutiny of the Hillary Clinton logo

Watch David Bell, author of Location is (Still) Everything, on How the Offline World Affects Ecommerce from BRITE '15

Read about how Using Data to Create Meaningful Relationships emerged as a BRITE '15 theme

Learn more and join our new Executive Education program on Brand Leadership: Strategy, Management, and Performance | May 18-20, 2015


Book: The Changing Face of the Asian Consumer

How can you grow your business in Asia?

In his latest book, Faculty Director Prof. Bernd Schmitt, presents key insights on the Asian marketplace and strategies to help companies navigate Asia’s complex landscape.

More info