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Event Calendar

Spring 2015 Managing Brands, Identity & Experience
[MBA course]
Columbia University
New York, NY
March 2-3, 2015 2015 BRITE Conference
Brands, Innovation, Technology
Columbia University
New York, NY
March 28, 2015 Marketing Innovation Case Competition
[open only to Columbia Business School students]
Columbia University
New York, NY
April 2, 2015 Why We Brand, Why We Buy:
A presentation by Debbie Millman
Columbia University
New York, NY
May 18-20, 2015 Brand Leadership: Strategy, Management, and Performance
[Executive Education program]
Columbia University
New York, NY

Contact Us

Center on Global Brand Leadership
Columbia Business School
Uris Hall, Room 2M3
3022 Broadway
New York, NY 10027
Phone: (212) 854-6044
contact@globalbrands.org

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Announcements

Watch SVP Emily Culp '06 of Rebecca Minkoff on The Future of Omni-Channel Retail from BRITE '15

Join us this fall for our Executive Education program on Brand Leadership: Strategy, Management, and Performance | November 2-4, 2015

Check out the June 18, 2015 issue of Brand Talk

Read about how Using Data to Create Meaningful Relationships emerged as a BRITE '15 theme

     

Book: The Changing Face of the Asian Consumer

How can you grow your business in Asia?

In his latest book, Faculty Director Prof. Bernd Schmitt presents key insights on the Asian marketplace and strategies to help companies navigate Asia’s complex landscape.

More info