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Marketing Association of Columbia
The Marketing Association of Columbia is dedicated to providing the recruiting, networking and educational resources necessary for students to successfully pursue careers in marketing. With over 200 members whose interests include brand management, healthcare, consulting and everything in between, the Marketing Association of Columbia exposes our members to all areas of marketing through speaker events, panels, alumni networking and our annual conference. In addition to being located in New York City — the marketing capital of the world — Marketing Association of Columbia members have unique access to leading practitioners from all facets of the field.
Visit the Marketing Association of Columbia Web site.
Book: The Changing Face of the Asian Consumer
How can you grow your business in Asia?
In his latest book, Faculty Director Prof. Bernd Schmitt, presents key insights on the Asian marketplace and strategies to help companies navigate Asia’s complex landscape.
Learn more and join our new Executive Education program on Brand Leadership: Strategy, Management, and Performance | November 3-5, 2014
Kate Spade New York CMO on building brand voice from BRITE '14
We are pleased to welcome Prof. Michel Tuan Pham as our new Research Director!
Read Run Marketing as a Business, our new case study on SAP
The Center on Global Brand Leadership
Columbia Business School
Uris Hall, Room 2M3
New York, NY 10027
Phone: (212) 854-0659
How Can We Help Your Business?
Find out how we can help your organization achieve its brand and business goals. Learn how to become one of our sponsors.
The Center gratefully acknowledges the support of:
Download our Study
Showrooming and the Rise of the Mobile-Assisted Shopper