So You Want to Be an Entrepreneur?

Session

 1

Date

 Friday December 14, 2012

Time

 9 a.m.–12 p.m.

Faculty

 Low, Schorer, Herskowitz

Title

 So You Want to Be an Entrepreneur?

Key Learning Objectives

  1. Learn how to assess the potential risks and rewards of a new business idea.
  2. Learn what it takes to launch a successful new business and how entrepreneurial strategy is different for new versus established companies.
  3. Learn how to develop and enhance an entrepreneurial idea.
  4. Learn how to assemble an entrepreneurial team.
  5. Review guidelines on equity participation.
  6. review how to manage intellectual property.
  7. Understand the Business Model Canvas and customer development.

Tools

 The Business Model Canvas

Readings and Case
  • Pie Sky Ventures
  • The Real Leadership Lessons of Steve Jobs by Walter Isaacson (HBR April 2012)

 

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