What Do Our Customers Really Want?

Session

 1

Date

 Friday March 8, 2013

Time

 8:30–11:45 a.m.

Faculty

 Toubia & Sia

Key Learning Objectives

  1. Understand the concept of the minimally viable product
  2. Iterations and pivots
  3. Features and benefits
  4. User interface
  5. Customer feedback

Note: examples to include web/mobile products as well as physical products

Session

 2

Time

 12:00–12:45 p.m.

Faculty

 Low/Schorer

Title

 Pulling It together

 

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