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Can My Company, University or Organization Change?
We are entering the age of organizational culture and change as the leitmotif of success. Post-financial crisis, business leaders are faced with the prospect of a new low-growth era, where new market opportunities are an imperative to pursue. The historical lesson is that strong corporate values such as innovation and trust are the drivers of growth and performance, but they are not discovered; they must be created.
If complex organizations are going to innovate and deliver on their promises to customers, clients, shareholders and stakeholders, they must be able to align and coordinate across a distributed network internally and externally. Can firms make this transition? Can cultures change? Can universities and professional schools lead this charge by their teaching, research, and example?