About the Program
Media Program Co-Directors
Jonathan Knee, Adjunct Professor and Senior Managing Director for Evercore's corporate advisory business, serves as the Co-Director of the Media Program. At the Business School, Professor Knee teaches Media Mergers and Acquisitions and co-teaches The Media Industries: Public Policy and Business Strategy at Columbia Law School. He also co-teaches a business writing seminar at the Columbia Journalism School and co-wrote The Curse of the Mogul: What's Wrong with the World's Leading Media Companies in 2009.
Miklos Sarvary, currently a visiting professor, will join the Marketing Division later this year to become the faculty lead for the Media Program at Columbia Business School. His most recent research focuses on social networks, new media and user-generated content, examining how these technologies transform marketing. He published Gurus and Oracles: The Marketing of Information in early 2012.
Media Program Administrative Director
Hollis O'Rorke is responsible for the management and organization of Media Program activities including curriculum design, conferences and events, website strategy, marketing, and budgeting. She also provides research support for the Media Program's various initiatives and acts as a liaison to internal and external constituents including the student-led Media Management Association, alumni and media industry executives.