You are here

News

How Many Media Economists Does it Take to Screw in a Light Bulb?

Media Mentions | March 20, 2014

Prof. Ave Seave says that the New York City Media Seminar Series, sponsored by the School’s Media Program and organized by Prof. Miklos Sarvary, offers academics from a diverse set of fields the chance to come together and analyze the drivers of industry dynamics in detail.

Topics: Leadership, Media and Technology | Read Article

Could Digital Tipping Make You More Generous?

Media Mentions | March 19, 2014

Prof. Stephan Meier explains why mobile credit card readers such as Square Wallet are leading to a surge in tipping for the businesses that use them.

Topics: Media and Technology | Read Article

M.B.A.s Flock to Tech Scene

Media Mentions | March 18, 2014

Andrew Toledo ’09 says that for an MBA grad, an offer in the tech industry or at a startup is an opportunity “to bring someone with structured thinking into a more chaotic environment.” The article also mentions Gwyn Welles ’13 and Regina Resnick, associate dean and managing director, Career Management Center.

Topics: Entrepreneurship, Leadership, Media and Technology | Read Article

Why Comcast Streaming House of Cards Will Help Netflix

Media Mentions | March 17, 2014

Prof. Ava Seave argues that selling competitors the distribution rights to older episodes of House of Cards will actually help Netflix in the long run, as fans who sample the show on a per–episode basis eventually switch to a more cost–effective Netflix subscription.

Topics: Media and Technology, Strategy | Read Article

Columbia’s Hubbard: More MBAs Becoming Entrepreneurs

Media Mentions | March 14, 2014

Dean Glenn Hubbard says that as New York City becomes a major player in the tech scene, MBA graduates are increasingly choosing startups and tech entrepreneurship over a more traditional job on Wall Street.

Topics: Entrepreneurship, Media and Technology | Read Article

When It Comes to Twitter Followers, Focus on Quality, Not Quantity

Media Mentions | March 14, 2014

Prof. Olivier Toubia says that simply amassing Twitter followers in order to have a larger social media footprint is not as effective as building a smaller, more involved base.

Topics: Media and Technology, Strategy | Read Article

IBM Seeks Brand Benefit from Watson

Media Mentions | March 12, 2014

At BRITE ’14, IBM’s John Kennedy told delegates that the company is hoping to use Watson, its cognitive computing service, to personalize its brand for consumers.

Topics: Media and Technology, Organizations | Read Article

The Pain of Paying: How Technology Tricks You into Tipping More

Media Mentions | March 12, 2014

Prof. Stephan Meier says that the “huge psychological difference” between paying with cash versus paying with credit or debit cards accounts for why customers are more likely to tip when using mobile card–reading apps.

Topics: Media and Technology, Strategy | Read Article

Shared Spectrum: Tell the FCC to Keep Some Wireless Spectrum Free

Media Mentions | March 06, 2014

Prof. Raul Katz’s research shows that shared wireless spectrum contributed $222 billion to the US economy last year including $36 billion in direct savings to customers.

Topics: Business Economics and Public Policy, Media and Technology | Read Article

Students and Teachers Drawn to the Bright Lights of Film

Media Mentions | March 02, 2014

Prof. Miklos Sarvary, director of the Media Program, says that MBA students are increasingly drawn to the film industry and other media fields, but that breaking into the business is heavily dependent on networking compared to financial services and other more traditional MBA career paths.

Topics: Media and Technology | Read Article

Events

April 15, 2014

Mark Thompson, President & CEO, The New York Times Company (by invitation only)

 

April 17, 2014

John Sykes, President, Clear Channel Entertainment Enterprises (by invitation only)

 

April 29, 2014

Mentoring breakfast with Alan Stein '05, Global Head of Advertising Technology, Media Services, Google (by invitation only)

 

May 7, 2014

New York City Media Seminar Series: Tamas David-Barrett (Oxford University)

Read More >

 

Featured Media

John Skipper, President, ESPN & Co-Chairman, Disney Media Networks, shares his insights into how to succeed in the media business.

NYC Media Seminars

Linking economists working on media topics in the greater New York area by providing a regular forum for discussion.

Find the next seminar >

Miklos on Media: Featured Blog

Movie Piracy & Innovation Studios have long claimed that piracy "kills" innovation, which will ultimately hurt consumers. A new paper may suggest otherwise.

Read more >