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Companies Need to Think of Continuous Reconfiguration: Rita Gunther McGrath

Media Mentions | February 15, 2014

Prof. Rita McGrath says that Samsung’s talent for manufacturing and introducing variety may mean the death of Apple’s competitive advantage in the smartphone industry.

Topics: Media and Technology, Strategy | Read Article

Why Are BuzzFeed Quizzes so Popular? Experts Explain the Phenomenon

Media Mentions | February 05, 2014

Prof. Keith Wilcox attributes the popularity of BuzzFeed quizzes to the trend of using Facebook and other social media as platforms for subtle boasting.

Topics: Media and Technology | Read Article

A Starring Role at Sundance for Columbia Business School

Media Mentions | January 23, 2014

The article features Infinitely Polar Bear, a new film focusing on a mother who enters Columbia Business School in order to save her family’s finances.

Topics: Media and Technology | Read Article

Help from a Personal Assistant Can Be a Half World Away

Media Mentions | January 22, 2014

Prof. Rita McGrath notes that despite distance, professionals can have “marvelous relationships” with their virtual assistants.

Topics: Media and Technology, Strategy | Read Article

Why Is the Government at CES?

Media Mentions | January 08, 2014

David Rogers, executive director of BRITE, says surveillance by the NSA has damaged the ability of American tech companies to do business overseas.

Topics: Media and Technology, World Business | Read Article

BlackBerry Hits the Reset Button on Its Core Business

Media Mentions | December 20, 2013

Prof. McGrath says that Blackberry, outcompeted by competitors Apple and Samsung in recent years, has an uphill battle reentering the smartphone industry it used to dominate.

Topics: Media and Technology, Organizations, Strategy | Read Article

14 Teams Chosen for Second IE@Columbia Class

School News | December 17, 2013

“We’re very excited about this class,” said Vince Ponzo ’03, the director of the Eugene Lang Entrepreneurship Center. “These budding entrepreneurs represent the breadth of expertise at Columbia University.

Topics: Entrepreneurship, Healthcare, Media and Technology | Read Article

How This Startup Transformed a Wedding Photo App into E–Commerce Magic

Media Mentions | December 11, 2013

Olapic, founded by Jose de Cabo ’10, Pau Sabria ’10, and Luis Sanz ’10 as a wedding photo app, now provides the technology that allows major brands to crowdsource customer photos and videos and turn them into marketing images.

Topics: Entrepreneurship, Media and Technology | Read Article

Above and Beyond: Nancy McKinstry '84, CEO Wolters Kluwer

Media Program News | November 26, 2013

Wolters Kluwer CEO Nancy McKinstry '84 is building a legacy that goes far beyond ushering the global publishing company into the digital age.

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Push ads across devices to drive click-throughs, conversions

Media Program News | November 20, 2013

At the Mapping Mobile NYUStern conference, a New York University professor said that pushing ads to consumers on both desktop and mobile can increase click-through rates and conversions.

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Events

April 15, 2014

Mark Thompson, President & CEO, The New York Times Company (by invitation only)

 

April 17, 2014

John Sykes, President, Clear Channel Entertainment Enterprises (by invitation only)

 

April 29, 2014

Mentoring breakfast with Alan Stein '05, Global Head of Advertising Technology, Media Services, Google (by invitation only)

 

May 7, 2014

New York City Media Seminar Series: Tamas David-Barrett (Oxford University)

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Featured Media

John Skipper, President, ESPN & Co-Chairman, Disney Media Networks, shares his insights into how to succeed in the media business.

NYC Media Seminars

Linking economists working on media topics in the greater New York area by providing a regular forum for discussion.

Find the next seminar >

Miklos on Media: Featured Blog

Movie Piracy & Innovation Studios have long claimed that piracy "kills" innovation, which will ultimately hurt consumers. A new paper may suggest otherwise.

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