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Music Makers and Market Breakers
Media Program News | August 30, 2013
In a new book, Damon Phillips dives deep into the history of jazz to share often surprising lessons about how new markets rise and fall.
Smartphone Ads That Work
Media Program News | February 28, 2013
A consumer is on his smartphone, skimming the headlines and checking movie times at his local theater. A car ad appears at the top of his browser screen. Is such a small ad, coming when his attention is divided, effective?
New York City Media Seminar Series: Stefano DellaVigna (UC Berkeley)
Mentoring breakfast with David Levin, President & CEO, McGraw-Hill Education (by invitation only)
John Skipper, President, ESPN & Co-Chairman, Disney Media Networks, shares his insights into how to succeed in the media business.
NYC Media Seminars
Linking economists working on media topics in the greater New York area by providing a regular forum for discussion.