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News Archive

The One Change That Could Make HR Departments More Effective

Media Mentions | June 12, 2014 | The Wall Street Journal

Prof. Rita McGrath says that the most effective HR personnel have had leadership or management experience themselves and can use this knowledge to identify opportunities for improving the organization and foster the engagement and retention of critical people.

Topics: Leadership, Organizations | Read Article

Raining? Twitter Wants to Help Sell You an Umbrella

Media Mentions | June 12, 2014 | Marketplace Radio

Prof. Oded Netzer says that marketers are now focusing less on varying their advertising for different groups of people and more on varying their advertising for different environmental conditions such as weather.

Topics: Marketing | Read Article

6 Social Media Mistakes Businesses Should Avoid

Media Mentions | June 11, 2014 | MBAPrograms.org

Prof. Olivier Toubia says that companies should form a clear social media strategy and focus on quality over quantity when it comes to creating a social media presence and drawing an audience.

Topics: Media and Technology, Strategy | Read Article

Incubating Impact: Why a New York City Program's Pairing MBAs and Social Enterprise

Media Mentions | June 11, 2014 | Forbes

Nell Debevoise ’12 and Yael Silverstein ’13 founded Inspire Impact, a 10–week program that pairs MBA students with nonprofits and for–profit mission–driven companies, provides a business advisory service and a competitive boost to social enterprise.

Topics: Entrepreneurship, Social Enterprise | Read Article

What Elite Universities Can Learn from High Fashion

Media Mentions | June 11, 2014 | Marketplace Radio

Prof. Mark Cohen says that elite universities, like high–fashion designers, must find a way to reach more people while still retaining their status of exclusivity and without diluting their brand.

Topics: Marketing, Organizations | Read Article

Some Scary Practices Return to US Property Market, but the Bubbles Are Overseas

Media Mentions | June 11, 2014 | CNBC

Prof. Shang–Jin Wei says that because most Chinese “tend to rely on savings and their children for financial security” instead of the retirement plans and social safety nets that are available to Americans, a crash in the Chinese housing market would not do the same damage as the US property market’s bust did in 2008.

Topics: Capital Markets and Investments, Real Estate, World Business | Read Article

Slow Your Judgments on Fast Trading

Media Mentions | June 10, 2014 | Bloomberg View

Prof. Charles Jones’s research shows that both price impact and slippage in large–cap US stocks has fallen slightly since high–frequency trading entered the market.

Topics: Capital Markets and Investments | Read Article

Why American B-School Students Can't Stand Teamwork

Media Mentions | June 06, 2014 | Bloomberg Businessweek

Mark Broadie, vice dean for curriculum and instruction, says that professors have become “craftier at holding students accountable” in group projects, ensuring that each student is adequately prepared.

Topics: Leadership, Organizations | Read Article

Why ‘Nearshoring’ Is Replacing ‘Outsourcing’

Media Mentions | June 04, 2014 | The Wall Street Journal

Prof. Rita McGrath says that US manufacturing could make a comeback as early as 2015 as the cost discrepancies and other economic advantages that have led American companies to outsource manufacturing to far–flung places change dramatically.

Topics: Organizations, World Business | Read Article

Top Schools to Adopt Common Recs

Media Mentions | June 03, 2014 | Poets & Quants

Robert Shea, director of Admissions, discusses the adoption of a common recommendation system in order to reduce the burden on recommenders and lead to a more honest appraisal of MBA candidates.

Topics: Leadership | Read Article