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Strategy

Can Google Benefit From Apple Pay?

Media Mentions | October 22, 2014 | Forbes

Professor Jerry Kim discusses how Google can use the data from Apple Pay to reap rewards in its role as an advertiser and marketer.

Topics: Marketing, Media and Technology, Strategy | Read Article

Columbia Business School to Offer “StreetWise ‘MBA’™” Program to Benefit Small Businesses in Low-Income Areas

Press Release | October 21, 2014

Columbia Business School, Interise, and Citi Partner at the “Intersection of Street Smarts and Higher Education”

Topics: Entrepreneurship, Strategy | Read Article

Profits and ‘Social Responsibility’ Are Not Incompatible

Media Mentions | October 21, 2014 | Wall Street Journal

Professor Rita McGrath says that there is “no reason that generating profits has to mean a zero-sum game.”

Topics: Organizations, Strategy | Read Article

As Apple Pay Arrives, Witnessing the Next Step in Money. Maybe.

Media Mentions | October 20, 2014 | The New York Times

Professor Jerry Kim says that in markets like mobile payments, there is a type of network effect that occurs: the more people that use it, the more valuable it becomes.

Topics: Media and Technology, Strategy | Read Article

4 Money Moves to Outsmart Your Brain

Media Mentions | October 13, 2014 | Forbes

The article cites research by Professor Sheena Iyengar that looks at how having too many choices can paralyze you from making smart investment decisions.

Topics: Capital Markets and Investments, Strategy | Read Article

So Much Growth, yet so Few Profits

Media Mentions | October 13, 2014 | Crain's New York Business

Vincent Ponzo, director of the Eugene Lang Entrepreneurship Center, discusses the competition for venture capital and how, instead of focusing on operations and making money, many companies are forced to concert huge efforts towards raising money.

Topics: Entrepreneurship, Operations, Strategy | Read Article

Fueled by Stoke, GoPro Helps Turn Rookie Selfie Snappers into Film Directors

Media Mentions | October 10, 2014 | The Washington Post

Professor Rita McGrath weighs in on GoPro’s unique, user-driven marketing strategy.

Topics: Marketing, Media and Technology, Strategy | Read Article

The Wishful Thinking of Unlimited Vacation Policies

Media Mentions | October 09, 2014 | Inc.

The article cites research by Professor Sheena Iyengar showing that too much choice for employees is restrictive and confusing, and could overload employees to the point of paralysis.

Topics: Organizations, Strategy | Read Article

Stop Believing That You Have to Be Perfect

Media Mentions | October 08, 2014 | Harvard Business Review

The article mentions Professor Rita McGrath’s perspective on competitive advantage and innovation.

Topics: Leadership, Organizations, Strategy | Read Article

World Business Forum: The Enterprise’s New Playbook For Strategy

Media Mentions | October 07, 2014 | CMO.com

Professor Rita McGrath outlines a new playbook for strategy that companies should embrace to be more externally focused at WOBI’s World Business Forum in New York City.

Topics: Leadership, Organizations, Strategy | Read Article