Chazen Senior Scholar Oded Netzer sheds light on the big data problem facing marketers and offers a pathway for aligning analytics with a firm’s growth strategy.
Chazen Institute Director Glenn Hubbard and Chazen Senior Scholar Pierre Yared discuss the decades-old trend of rising national debt. Among their insights: the problem isn’t unique to the US.
Chazen Senior Scholar Oded Netzer and colleagues from the University of Hamburg show that brands derive the most value when consumers take a photo of a branded product from their point of view as opposed to the traditional selfie where consumers pose with a product.
The world's two largest economies are both partners and rivals, deeply intertwined but also with divergent interests. How will these contradictions resolve themselves following COVID-19?
Marketing
How Columbia Business School Boosted My Career
At the Pan-Euro Forum, held in Paris in October 2018, Columbia Business School alumni share how their CBS experience shaped their success today.
Strategy
The Great Business of Brexit: CBS Alumni Prepare
Is Brexit helping or hurting businesses? Attendees of Columbia Business School’s Pan-Euro Forum, held in Paris in October 2018, discuss how they are preparing for Great Britain’s exit from the European Union.
Leadership
Let Go, Listen, and Trust: Leadership Lessons from CBS Alumni
Attendees of Columbia Business School’s Pan-Euro Forum, held in Paris in October 2018, share the hard lessons they learned to become the leaders they are today.
