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How could Argentinian insurance company 123Seguro leverage its lead and conversion data to improve its sales operation results?
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What are the risks and rewards of programmatic advertising for digital advertisers?
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A Walk in the PARC: What missteps did Xerox take in transforming its computing research and innovations into viable commercial products?
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How should a provider of educational materials for test preparation—a commercial business with a social mission— finance its expansion into technology-based products?
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What processes make artificial intelligence-driven text mining possible?
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How did conjoint analysis support Apple’s $2 billion lawsuit against Samsung?