Warner Bros. Discovery

What are the forces that led to the merger creation of Warner Bros Discovery?

Kathryn Rudie Harrigan, Christof Spaeth

Topics:Capital Markets and Investments, Media and Technology, Strategy

In May 2021, Warner Bros. Discovery was created as a merger of AT&T’s WarnerMedia division with Discovery Inc. In mid-2022, this company would begin to operate as a standalone company, led by CEO David Zaslav and a 13-person board of directors. In this case, students will learn about the competitive dynamics driving the media industry, the major players, and the M&A process.

Case ID: 220417

Buy select cases through The Case Centre, Ivey Publishing and Harvard Business Publishing.