Architects of the Future? Tesla, Inc., Energy, Transportation, and the Climate

Can Tesla replicate its success in the United States to become a global leader in the rapidly growing electric vehicle market?
Geoffrey Heal, Bruce Usher  | Summer 2020
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In 2020, Tesla, Inc., was a leader in the electric vehicle (EV) market. Yet the road ahead for the company remained far from certain, with production challenges to scale up EV and battery manufacturing to meet growing demand, significant investments required to create a global network of charging stations, and new entrants and incumbents committing billions of dollars to enter the EV market. As the global EV market became more competitive, and with consumer demand still uncertain, there were also concerns around a supply glut of EVs with the large number of new EV models expected to hit the market. Does Tesla have the capabilities and resources to maintain its role as a leader in the global market for EVs.

Case ID: 170306

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