Jenny Fernandez is CMO/VP of Marketing, Executive Coach, and Professor at Columbia Business School. With over 20 years of experience managing, launching, growing brands, Jenny brings incredible expertise in the fields of marketing, strategic growth, and leadership transformation. She has managed multi-million-dollar businesses in Mondelez International, Kraft Foods, Accenture, Merlin Entertainments, and Loacker USA.
As a Columbia Business School professor, she teaches Marketing Management at the Mendelson Center. As an executive coach, Jenny empowers rising leaders to become disruptors, innovators, and sought-out experts in their fields. Her book on Leadership Habits will be published in 2022.
Jenny is Board Advisor at the American Marketing Association (AMA NY). She is an HBR Contributor, speaks in engagements and moderates panels about leadership, marketing and business growth.
Her unique perspective was shaped by her academic background in Applied Mathematics & Operations Research at Columbia University and her Marketing & Managing Organizations MBA from Northwestern’s Kellogg School of Management.