Miklos Sarvary
Carson Family Professor of Business
Marketing
Co-Faculty Director
Media and Technology Program
Ph.D. (Management), INSEAD, 1996; DEA (Statistics), Ecole Nationale Superieure des Mines de Paris, 1991; B.S. (Geophysics), Eotvos Lorand University, 1990
Joined CBS in 2012
Office:
747
Kravis
E-mail:
[email protected]
Curriculum Vitae
Biography
Miklos Sarvary is the Carson Family Professor of Business and the faculty lead for the Media and Technology Program at Columbia Business School. Miklos' broad research agenda focuses on media and information marketing. His most recent papers study ad blocking, online marketplace design and content bundling on social media. Previously, he worked on user-generated content, online/mobile advertising and media and telecommunications competition. He is member of the Editorial Boards of Marketing Science, Quantitative Marketing and Economics, International Journal of Research in Marketing and Journal of Interactive Marketing. Prior to joining Columbia, Miklos was the Deputy Dean for Executive Development Programs at INSEAD. He has taught executive courses and consulted in various parts of the world for large corporations, including IBM, INTEL, Nokia, Alcatel, Samsung, Pearson, McKinsey & Co., Dun & Bradstreet and PwC. Before joining INSEAD, Miklos was also a faculty member at the Harvard Business School and the Graduate School of Business at Stanford University. He studied physics in Hungary’s Eotvos Lorand University, earned an MS in Statistics from Ecole Nationale Supérieure des Mines de Paris and a Ph.D. in Management from INSEAD. Prior to becoming an academic, he worked for IBM.
Memberships & Affiliations
Finalist, Journal of Marketing Research 2016 Annual William F. Oâ??Dell Award
Finalist