Faculty by Area of Expertise

Name	Area(s) of Expertise
Santiago Balseiro	Advertising Decision Making / Decision Sciences Marketplace Design Operations Management Pricing and Revenue Management
Mark Cohen	Advertising Entrepreneurship Inventory Management Leadership Management
Kinshuk Jerath	Advertising Competitive Strategy E-Commerce Marketing Retail Industry
Gita Johar	Advertising Branding Consumer Behavior India Marketing
Ran Kivetz	Advertising Behavioral Economics Branding Consumer Behavior Decision Making / Decision Sciences
Michel Tuan Pham	Advertising Branding Consumer Behavior Decision Making / Decision Sciences Intellectual Property