Faculty by Area of Expertise

Name	Area(s) of Expertise
Asim Ansari	Communications / Media E-Commerce Market Research Marketing Technology
Silvia Bellezza	Branding Consumer Behavior Marketing
Noel Capon	China Competitive Strategy International Business Marketing Strategy
Kamel Jedidi	Market Research Marketing New Product Development Pricing and Revenue Management Statistics
Kinshuk Jerath	Advertising Competitive Strategy E-Commerce Marketing Retail Industry
Gita Johar	Advertising Branding Consumer Behavior India Marketing
Rajeev Kohli	Emerging Markets India Marketing New Product Development South Asia
Donald Lehmann	Branding Consumer Behavior Innovation Market Research Marketing
Oded Netzer	Consumer Behavior Decision Making / Decision Sciences E-Commerce Market Research Marketing
Miklos Sarvary	Consulting Film and Entertainment Industry Marketing Media Strategy
Bernd Schmitt	Branding Emerging Markets International Business Marketing
Andrey Simonov	Economics Marketing Media Organizations
Olivier Toubia	Behavioral Economics Entrepreneurship Innovation Market Research Marketing
Keith Wilcox	Advertising Consumer Behavior Decision Making / Decision Sciences Market Research Marketing