Faculty by Area of Expertise

Name	Area(s) of Expertise
Asim Ansari	Communications / Media E-Commerce Market Research Marketing Technology
Kamel Jedidi	Market Research Marketing New Product Development Pricing and Revenue Management Statistics
Donald Lehmann	Branding Consumer Behavior Innovation Market Research Marketing
Oded Netzer	Consumer Behavior Decision Making / Decision Sciences E-Commerce Market Research Marketing
Olivier Toubia	Behavioral Economics Entrepreneurship Innovation Market Research Marketing
Keith Wilcox	Advertising Consumer Behavior Decision Making / Decision Sciences Market Research Marketing