Scott Shriver was a Columbia Business School faculty member from 2011 to 2017.
Barbara and Meyer Feldberg Associate Professor of Business
Professor Wilcox’s research examines consumer judgment and decision-making, with a specific focus on the role of feelings in decision-making and self-control. He is also interested in understanding the factors that motivate consumers to purchase counterfeit and genuine luxury brands. He has published articles in the Journal of Marketing Research and the Journal of Consumer Research. Additionally, his research has been featured in...