In today’s environment, many stakeholders (governments, regulators, payers, purchasing organizations, hospitals, physicians, pharmacies, patients, care givers and advocacy groups) play a critical role along a brand’s lifecycle and in achieving a pharmaceutical brand’s commercial success. This course is aimed at students interested in better understanding an increasingly complex market environment, how to navigate these influencers and set the stage for commercialization & product development of pharmaceuticals, while considering lifecycle management.
M. Jamil is a results-oriented pharmaceutical leader with two decades of strategic and operational experience in complex, cross-geo operations of matrix organizations. Jamil is passionate about leading high-functioning team and using technology (biology & digital) to improve and extend lives of cancer patients. Jamil is currently working at Merck & Co to help commercialize an immunotherapy product. Previously he had worked in marketing...