B8652-001: Retail Fundamentals
W - Full Term, 02:15PM to 05:30PM
Credit hours: 3.0
Location: WJW 208
Previous Terms Offered: Fall
Instructor: Mark Cohen
This course intends to present a baseline of retail industry concepts and practices embraced across a broad spectrum of retail enterprises. The syllabus of this course will cover topics relevant to both specialty and multi-classification retailers operating locally, nationally and on global platforms. The subject matter will be relevant for all spectrums of retail from budget to luxury.
This course is geared toward students who are considering entering the retail or consumer products industry.
Mark Cohen
Director of Retail Studies
Mark A. Cohen has been in the retail business since his graduation from Columbia University in 1971. (MBA '71, BS Electrical Engineering '69) He has over 20 years experience in president/chairman, chief executive officer level positions. Most recently he was Chairman/CEO of Sears Canada Inc, Chief Marketing Officer and President of Softlines of Sears Roebuck & Co., Chairman/CEO of Bradlees Inc., and Chairman/CEO of...