10:45 a.m.

Coffee and Registration

11:15 a.m.

Nathan Yang, Yale School of Management
“Sales Productivity and Employee Engagement: Evidence from Upselling in the Car Rental Industry”
Discussant: Iwan Barankay (Wharton)

12:25 p.m.

Lunch

1:15 p.m.

Amanda Starc, Wharton
"Advertising Competition in the Prescription Drug Market"
Discussant: Jason Abaluck (Yale Schoool of Management)

2:15 p.m.

Coffee Break

2:30 p.m.

Evan Rawley, Columbia Business School
“Learning on the Job? Entrepreneurial Spawning in the Asset Management Industry”
Discussant: Florian Ederer (Yale School of Management)

3:30 p.m.

Coffee Break

3:45 p.m.

Gabriel Natividad, New York University
"Cross-Selling in the U.S. Home Video Industry"
Discussant: Scott Shriver (Columbia Business School)

4:45 p.m.

Drinks

5:45 p.m.

Dinner at Loi, 208 West 70th street