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The Competitive Strategy CDA sponsors and organizes events throughout the year encouraging academic collaboration.

4th Annual Strategy Conference: April 11th, 2014

The Lucerne Hotel
201 West 79th Street
New York, NY 10024
(cross street: 79th street and Amsterdam; 1 train to 79th street)


Time Event

10:45 a.m.

Coffee and Registration

11:15 a.m.

Nathan Yang, Yale School of Management
Sales Productivity and Employee Engagement: Evidence from Upselling in the Car Rental Industry
Discussant: Iwan Barankay (Wharton)

12:25 p.m.


1:15 p.m.

Amanda Starc, Wharton
"Advertising Competition in the Prescription Drug Market"
Discussant: Jason Abaluck (Yale Schoool of Management)

2:15 p.m.

Coffee Break

2:30 p.m.

Evan Rawley, Columbia Business School
Learning on the Job? Entrepreneurial Spawning in the Asset Management Industry
Discussant: Florian Ederer (Yale School of Management)

3:30 p.m.

Coffee Break

3:45 p.m.

Gabriel Natividad, New York University
"Cross-Selling in the U.S. Home Video Industry"
Discussant: Scott Shriver (Columbia Business School)

4:45 p.m.


5:45 p.m.

Dinner at Loi, 208 West 70th street

Organizers: Stephan Meier and Andrea Prat (Columbia Business School)

Scientific Committee: Claudine Gartenberg (NYU Stern), Florian Ederer (Yale SOM), David Ross (Columbia Business School), Katja Seim (Wharton)