The New York City Media Seminar Series
The New York City Media Seminar Series is an initiative sponsored by the Media and Technology Program and AMC Networks, and organized by Lisa George (Hunter College) and Miklos Sarvary (Columbia Business School).
The Workshop on the Economics of Advertising and Marketing
The 11th edition of the Workshop on the Economics of Advertising and Marketing was hosted by Columbia Business School’s Media and Technology Program in New York City on July 20-21, 2018. The workshop brought together academics from across the world who are doing frontier research on advertising, drawing from empirical IO, marketing, and economic theory.
- Simon Anderson (University of Virginia)
- Miklos Sarvary (Columbia University)
- Kinshuk Jerath (Columbia University)