Why Online Reviews are Mainly Positive and Often Do not Reflect “True” Product Quality

Hating to Lose: For Consumers, Concerns of Losing Drive Purchasing

Looking to Africa for Food Innovation: Could Fonio Be the Next Quinoa?

Published in Forbes Featuring Michelle Greenwald

Social Media Braces for a Deluge of Voter Misinformation

Published in Bloomberg News Featuring Sandra Matz

Ozzy Osbourne Fans Are 'Disagreeable' and Bowie Lovers Are 'Neurotic': Study Shows People Prefer Listening to Artists Who Reflect Their Own Personality

Published in Daily Mail Featuring Sandra Matz

Fans Love Musicians’ Personalities As Much As Their Music

The Smartphone Revolution: “Adult Pacifiers”

Why Inclusive Product Design and Messaging Matters: 20 Best Practices

Published in Forbes Featuring Michelle Greenwald

Saving Emerging Fashion Brands

Published in Vogue Featuring Mark Cohen

Advertisers Increasing Spending during Coronavirus and Tips for Doing It Right

Published in Forbes Featuring Michelle Greenwald