Abstract

Presentation at 90th birthday celebration of Professor Stefan H. Robock July 13, 2005 Written by Deepak Virmani, Chazen Fellow, MBA ?06 On July 13, 2005, the Chazen Institute of International Business hosted the 90th birthday celebration for Professor Stefan H. Robock, who taught at Columbia Business School from 1967 to 1984 and has served as Professor Emeritus of International Business ever since. Professor Robock played a key role in initiating studies in the field of international business at Columbia Business School. To honor him for a lifetime of achievements and to launch a scholarship fund in his name, several of the school?s luminaries and alumni, as well as his family members, gathered at the Feldberg Lounge in Warren Hall. Professor Don Sexton, a former colleague and close friend of Professor Robock, was the event?s keynote speaker. Professors Sexton and Robock shared a close association with China during their long teaching careers. They visited China together several times to teach at the Beijing Management Institute and have been astute observers of China?s fascinating journey from a closed economy to a progressively open one over the last two decades. Given their long association with China, it was fitting that China would be the topic of Professor Sexton?s address. The paper summarizes his lecture.

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Citation

Kaur, Dimple. "Marketing and China." Chazen Web Journal of International Business (2005). http://www.gsb.columbia.edu/chazen/webjournl.

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