Human or Robot? Consumer Responses to Radical Cognitive Enhancement Products | Columbia Business School Research Archive

Noah Castelo, Bernd Schmitt, Miklos Sarvary

Citation

Castelo, Noah, Bernd Schmitt, and Miklos Sarvary. "Human or Robot? Consumer Responses to Radical Cognitive Enhancement Products." Journal of the Association for Consumer Research 4, no. 3 (July 2019): 217-230.

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