Abstract

A multi-site, multi-source research methodology is suggested for scholars of corporate strategy in order to attain generalizability and statistical significance in reporting findings while not losing the nuances and understanding of each firm's environmental context.

Citation

Harrigan, Kathryn. "Using Hybrid Research Methodologies for Testing Contingency Theories of Strategy." Research Methodology in Strategy and Management 5 (2009): 121-136.

Each author name for a Columbia Business School faculty member is linked to a faculty research page, which lists additional publications by that faculty member.

Each topic is linked to an index of publications on that topic.