Kopalle, Praveen, and Donald Lehmann. "The Impact of Competition and the Cost of Overstating Quality on the Optimal Quality, Quality Claims, and Price of New Products." Working paper, Columbia Business School, January 11, 2010.
Each author name for a Columbia Business School faculty member is linked to a faculty research page, which lists additional publications by that faculty member.
Each topic is linked to an index of publications on that topic.