In October 2008 Lloyd Goldman, CEO of BLDG Management, led the acquisition of 1372 Broadway. The financial crisis impeded closing the deal; however, Wachovia Bank, the seller, made the transaction feasible by offering a five-year mortgage plan. Students are asked to evaluate the strategy of the acquisition and propose leasing transactions that could enhance the bottom line of the investment.
Sagalyn, Lynne. 1372 Broadway. Columbia Business School: CaseWorks, September 24, 2009.
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