Basic Cognitive Ability Measures as Predictors of Consumer Information Processing Strategies
Abstract
The performance of adult females on information acquisition tasks is shown to be related to their performance on information integration tasks; both are shown to be related to basic measures of cognitive ability derived from formal operations theory.
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Citation
Capon, Noel, and R. Davis. "Basic Cognitive Ability Measures as Predictors of Consumer Information Processing Strategies." Journal of Consumer Research 11, no. 1 (June 1984): 551-63.
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