|
"Keyword Management Costs and "Broad Match" in Sponsored Search Advertising"
|
Wilfred Amaldoss
Amin Sayedi
|
Marketing Science,
2016
Type: Journal article
|
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"Mistaken Inferences from Advertising Conversations: A Modest Research Agenda"
|
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Journal of Advertising,
2016
Type: Journal article
|
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"Money Buys Happiness When Spending Fits Our Personality"
|
J.J. Gladstone
D. Stillwell
|
Psychological Science,
2016
Type: Journal article
|
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"Products as Self-Evaluation Standards: When Owned and Unowned Products Have Opposite Effects on Self-Judgment"
|
Liad Weiss
|
Journal of Consumer Research,
2016
Type: Journal article
|
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"The price does not include additional taxes, fees, and surcharges: A review of research on partitioned pricing"
|
Eric Greenleaf
V. Morwitz
Edith Shalev
|
Journal of Consumer Psychology,
2016
Type: Journal article
|
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"Using Framing Effects to Inform More Sustainable Infrastructure Design Decisions"
|
Tripp Shealy
Leidy Klotz
|
Journal of Construction Engineering and Management,
2016
Type: Journal article
|
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|
"Affect as an Ordinal System of Utility Assessment"
|
Ali Faraji-Rad
Leonard Lee
|
Organizational Behavior and Human Decision Processes,
2015
Type: Journal article
|
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"Utilizing Text Mining on Online Medical Forums to Predict Label Change Due to Adverse Drug Reactions"
|
Ronen Feldman
Aviv Peretz
Binyamin Rosenfeld
|
Proceedings of the 21st ACM SIGKDD International Conference of Knowledge Discovery and Data Mining,
2015
Type: Journal article
|
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|
"Improving Online Idea Generation Platforms and Customizing the Task Structure Based on Consumers' Domain-Specific Knowledge"
|
Lan Luo
|
Journal of Marketing,
2015
Type: Journal article
|
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|
"The New "Wave" in Studying Asian Consumers and Markets"
|
|
Marketing Letters,
2015
Type: Journal article
|
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