Research Abstracts and Citations Search Results

850 results returned.

Title Author(s) Publication Information
"On Feelings as a Heuristic for Making Offers in Ultimatum Negotiations"

Psychological Science, 2008

Type: Journal article

"Babyfaces, Trait Inferences, and Company Evaluations in a PR Crisis"
Gerald Gorn
Yuwei Jiang

Journal of Consumer Research, 2008

Type: Journal article

"A Conjoint Approach to Multi-Part Pricing"
Raghuram Iyengar

Journal of Marketing Research, 2008

Type: Journal article

"Customer Channel Migration"
Carl Mela
Scott Neslin

Journal of Marketing Research, 2008

Type: Journal article

"A Hidden Markov Model of Customer Relationship Dynamics"
James Lattin
V. Srinivasan

Marketing Science, 2008

Type: Journal article

"Eliciting Consumer Preferences using Robust Adaptive Choice Questionnaires"
Jacob Abernethy
Theodoros Evgeniou
Jean-Philippe Vert

IEEE Transactions on Knowledge and Data Engineering, 2008

Type: Journal article

"Beyond Conjoint Analysis: Advances in Preference Measurement"
Eric Bradlow
Ely Dahan
Theodoros Evgeniou
Fred Feinberg
Eleanor Feit
Sam Hui
Joseph Johnson
John Liechty
James Orlin
Vithala Rao

Marketing Letters, 2008

Type: Journal article

"Choosing Outcomes Versus Choosing Products: Consumer-Focused Retirement Investment Advice"
Daniel Goldstein
William Sharpe

Journal of Consumer Research, 2008

Type: Journal article

"Designing Effective Health Communications: A Meta-Analysis"
Punam Keller

Journal of Public Policy and Marketing, 2008

Type: Journal article

"Inferring latent class lexicographic rules from choice data"

Journal of Mathematical Psychology, 2008

Type: Journal article