Research Abstracts and Citations Search Results
| Title | Author(s) | Publication Information | |
|---|---|---|---|
| "Choosing Outcomes Versus Choosing Products: Consumer-Focused Retirement Investment Advice" |
Journal of Consumer Research, 2008 Type: Journal article |
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| "Designing Effective Health Communications: A Meta-Analysis" |
Journal of Public Policy and Marketing, 2008 Type: Journal article |
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| "Inferring latent class lexicographic rules from choice data" |
Journal of Mathematical Psychology, 2008 Type: Journal article |
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| "Marketing Metrics Use in a Transition Economy: The Case of Vietnam" |
Journal of International Consumer Marketing, 2008 Type: Journal article |
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| "Network Formation and the Structure of the Commercial World Wide Web" |
Marketing Science, 2008 Type: Journal article |
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| "Remanufacturing as a Marketing Strategy" |
Management Science, 2008 Type: Journal article |
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| "The Structure of Survey-Based Brand Metrics" |
Journal of International Marketing, 2008 Type: Journal article |
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| "The Synthesis of Preference: Bridging Behavioral Decision Research and Marketing Science" |
Journal of Consumer Psychology, 2008 Type: Journal article |
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| "Using Text Mining to Analyze User Forums" |
Proceedings of the International Conference on Service Systems and Service Management, 2008 Type: Journal article |
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| "Consumers' Price Sensitivities Across Complementary Categories" |
Management Science, 2007 Type: Journal article |