|
"Using Fuzzy Set Theoretic Techniques to Identify Preference Rules from Interactions in the Linear Model: An Empirical Study"
|
Carl Mela
|
Fuzzy Sets and Systems,
1995
Type: Journal article
|
|
|
"Joint Performance of Greedy Heuristics for the Integer Knapsack Problem"
|
Ramesh Krishnamurti
|
Discrete Applied Mathematics,
1995
Type: Journal article
|
|
|
"A Nested Logit Model for Brand Choice Incorporating Variety Seeking and Marketing Mix Variables"
|
K. Bawa
Avijit Ghosh
|
Marketing Letters,
1995
Type: Journal article
|
|
|
"A Note on Typicality and Utility"
|
|
Hungarian Economic Review,
1995
Type: Journal article
|
|
|
"Empirical Generalizations in the Modeling of Consumer Choice"
|
John van Rossen
|
Marketing Science,
1995
Type: Journal article
|
|
|
"Empirical Marketing Generalization Using Meta-analysis"
|
John Farley
Alan Sawyer
|
Marketing Science,
1995
Type: Journal article
|
|
|
"Preference Reversals in Monetary and Life Expectancy Evaluations"
|
G. Chapman
|
Organizational Behavior and Human Decision Processes,
1995
Type: Journal article
|
|
|
"The Spatial Representation of Consideration Sets"
|
Wayne DeSarbo
|
Marketing Science,
1995
Type: Journal article
|
|
|
"Understanding Managers' Strategic Decision-Making Process"
|
William Boulding
Marian Moore
Richard Staelin
Kim Corfman
Peter Dickson
Michael Fitzsimmons
Sunil Gupta
Deborah Mitchell
Joel Urbany
Barton Weitz
|
Marketing Letters,
1994
Type: Journal article
|
|
|
"Coordinating Buyer-Seller Transactions Across Multiple Products"
|
Heungsoo Park
|
Management Science,
1994
Type: Journal article
|
|
